Creating A Successful Private Practice

Technology offers therapists a wonderful opportunity to expand their practices both geographically and practically. It has impacted on every aspect of our lives and as therapists it has implications for how we conduct our relationships with clients. Traditionally, the only contact a client would have had with us would be in person, in writing or over the phone. The phone was usually only used to convey information about meeting times or directions to our practice. Today this has changed. Technology has expanded options of how we conduct sessions, communicate with clients outside of sessions and how we make our services known to clients, namely marketing of our services. Whilst these opportunities have been embraced by many clients and therapists, many others are skeptical and believe that changes to traditional practice somehow minimise or trivilalise the craft of therapy and counselling.Continue reading »

I am often asked ‘How can I get a client who obviously has a problem they want to resolve (or else they wouldn’t have called), but seems reluctant to make a appointment and invest the money in coming to see me?’ Continue reading »